Direct selling has stormed the Indian market as it uniquely combines entrepreneurship with flexible working hours. To make sure that this industry grows responsibly and ethically, the Indian government in 2016 brought into effect certain guidelines. Crafted to protect consumers and to ensure transparency, the guidelines bring about a proper framework for direct selling companies…
Direct selling sales in India are poised to increase phenomenally by 2025, supported by the putative regulatory solid frameworks and policies to protect both the consumer and direct sellers. The government of India has acknowledged the significance of this industry in promoting entrepreneurship, self-employment, and economic growth. The retail practices and anti-pyramid schemes in the…
Direct selling is a dynamic industry that offers individuals the opportunity to start their own businesses. In order to promote ethical practices and protect consumers, the Indian government has introduced the Direct Selling Guidelines in 2023. 1. Definition and Recognition The guidelines provide a clear definition of direct selling as the marketing and selling of…
Direct selling is a method of selling products and services directly to consumers, regardless of a fixed retail store location. Instead of shopping in a store, customers purchase products directly from independent sellers, usually in person. How does direct selling work? In direct selling, independent representatives, often called consultants or dealers, sell products directly to…
A wave of misleading plans is inundating India, with over 400 unused multi-level-marketing (MLM) pyramid plans propelling in 2023 alone – the most elevated number in five a long time. This disturbing surge, detailed by Procedure India, a direct-selling consultancy, underscores the helplessness of low-income people to deceitful trade hones. These ruthless plans, like Mission…